Improving Adherence Behaviour, Together.

Meet Who’s Behind BEAMER

Discover why

A disease-agnostic model that segments the population based on actionable factors and predicts adherence behaviour to help build digital health solutions and promote better outcomes for all.

Non-adherence
Comes at a Cost

0 k
premature deaths in the EU annually
0 B
avoidable healthcare costs in the EU each year
+ 0 %
in avoidable hospitalisations (for the elderly)

Source: “Investing in medication adherence improves health outcomes and health system efficiency: Adherence to medicines for diabetes, hypertension, and hyperlipidaemia”, OECD Health Working Papers, No. 105.

Although we’ve made some advances in addressing non-adherence, like developing apps to support patients with reminders or conceiving less burdensome treatments, it’s not enough.

This health issue requires us to explore other avenues that, until now, have received little attention but can make all the difference.

01.

Behavioural
Science

Behaviour can influence adherence to treatment.

Behavioural science could help shed light on how to guide patients in following their treatment better.

02.

Patient Segmentation
& Support

Each patient is unique according to their needs and limitations.

Better segmentation favours enhanced support for all types of patients.

03.

Guidance in Personalised
Care

Adherence is dynamic, requiring follow-up.

Precision medicine could raise the likelihood of better care and a more promising quality of life.

But, to make this possible, it will take more than any one person or body

With €11.9M in funding, the BEAMER project will involve the strategic collaboration of 28 public and private European partners from academia, civil society and industry.

 

Latest news

08

Jul

From 22 to 27 June 2025, BEAMER partner Miguel Rujas from the Universidad Politécnica de Madrid (UPM) participated in the 27t...

01

Jul

On 22-25 June 2025, BEAMER partners Dr. Kathrin Scheckenbach and Prof. Martin Wagenmann from the University of Düsseldorf wer...

27

Mar

27 March 2025 is the first World Adherence Day, to raise awareness about the importance of adherence and its power to signifi...

19

Feb

Since 2021, BEAMER has been involving the strategic collaboration of 28 public and private European partners from academia, c...

11

Feb

Last 6 February, BEAMER partners participated in the DATAMITE Meetup event, organised by the OTE Group in collaboration with ...

18

Oct

Last month, members of the BEAMER project consortium gathered in Düsseldorf for the highly anticipated BEAMER Model Reveal an...

Healthcare Professional

The primary aim of the end user personas is to support the creation of materials to support the implementation of the BEAMER model framework and to help define requirements for the elements of the BEAMER model framework. Hence, healthcare professionals (HCPs) represent the primary envisaged end user group of the BEAMER model framework and the associated Adherence Intelligence Visualisation Platform (AIVP)

It is one learning from the joint design process that the job titles of healthcare professional team members do not necessarily predict the roles they would play within the change management process for implementing BEAMER and installing it as a standard model within healthcare. Additionally, the role and responsibilities of certain job titles, for example nurse, varies across different healthcare systems and would affect how they interact with the BEAMER model outputs and the access they would be permitted and so it would not be helpful to include these job titles: The four personas represent role-independent archetypes within the group of HCPs. They encompass a Managerial HCP Persona, an Implementer HCP Persona, a Support HCP Persona, and a Established HCP Persona.

These healthcare professional personas may be further tailored to specific healthcare settings depending on the needs of the individual pilot sites. Thus, adapted or spin-off versions of these original personas may be considered. The persona displays include a summarising statement, goals, challenges, experience, and needs to enhance the accessibility and usability of the model while minimising user burden.

Patient Organisation

Patient organisations are considered potential users of the model outputs. Consequently, personas were designed for these groups to assure that the implementation materials may also support their needs in the longer term, thus fostering sustainability of the project outputs.

The identified focus areas within this persona are goals, needs, skills and tools, along with potential challenges anticipated during the implementation process. The persona emphasises awareness-raising, capacity building, education, peer support provision, and the promotion of research and development in therapeutic care.

The patient organisation persona serves as a theoretical framework representing how patient organisations could benefit from and include the BEAMER model framework in their therapy and care related as well as their organisational work. This persona comprises the needs, goals, challenges and necessary tools, facilitating preparation and implementation of the model and optimising the user experience of patient organisations as end users of the BEAMER model framework. It can be used as a guide to identify potential obstacles and understand the prerequisites for a patient organisation to successfully adopt and integrate the BEAMER model framework.

“In implementing the BEAMER model, we want to be able to respond to the different needs of our patients to ensure their adherence, build a supportive community and improve outcomes.”