Each month, we convene several partner organisations from the BEAMER project to discuss one of the six dimensions of quality care—safety, effectiveness, patient-centredness, timeliness, efficiency and equity—as it relates to adherence to treatments.
You will learn more about who they are and why they care so much about improving adherence across Europe. You’ll also gain insights about how their specific role within the BEAMER project can help prove critical to achieving the quality care that comes when we work together towards better health outcomes.
I am Anne Moen, RN, PhD, FACMI, FIAHSI, a full professor at the Faculty of Medicine at the University of Oslo, Norway, and an adjunct Professor at the Norwegian Center for eHealth Research in Tromsø, Norway. I am also the Director of UiO: CoLab, Institute for health and society, which is a research lab that supports technology-mediated complex, patient-focused interventions in primary care or the home, as well as multidisciplinary teamwork where health professionals, patients and their families collaborate to sustain health and wellbeing.
The University of Oslo is one of the research partners for the BEAMER project and will oversee the activities to validate the BEAMER model.
I am currently undergoing my cardiology training at Akershus University Hospital. In September 2022, I began working on a PhD project titled “Severe Obstructive Sleep Apnea, Heart Failure and Daytime Respiration”. The second article of the project will aim to investigate PAP adherence among the study population and identify possible predictors of non-adherence to this important treatment.
I am leading the Innovation team as Innovation Director at the European Connected Health Alliance (ECHAlliance), a global connector for digital health. Our team supports and facilitates transformational research and development projects to boost the digital transformation in health and care. Currently, we work with more than a dozen projects and IMI is one of the most important of them. At BEAMER, we lead communication and dissemination efforts, making sure that the world knows about BEAMER and its results.
Quality of care comes with many meanings; it is a highly subjective and value-laden concept. To me, quality care includes the best possible professional judgment in treatment and care, coupled with ample opportunities for meaningful engagement and preferred participation of the ultimate beneficiary – the patient and support network. Shared decision-making and respect for the patient’s voice, as well as opening opportunities to actively use and act on personal health data, are examples of components that help achieve quality care.
It means adapting our care individually in a way that makes it easier for recipients to understand the background of our assessments. People will be more capable of recognizing quality care when they can relate our advice and actions to their challenges in a reasonable and logical manner. This will also underscore the interest we, as care providers, have in making positive changes in the lives of our patient group.
In essence, quality care, to me, entails healthcare services that meet the highest standards of safety, effectiveness, and patient-centeredness. Similarly, to what has been previously mentioned, quality care means delivering the best possible care while considering a patient’s individual preferences, values, and needs.
In the context of BEAMER, which is treatment adherence, quality care would involve ensuring that the patient fully understands the importance of adhering to the prescribed treatment plan and providing them with the necessary resources and support. This might include clear instructions on how to take medication or perform certain treatments, regular check-ins to monitor progress and address any concerns, and ongoing education about the benefits and potential side effects of the treatment.
From a person and patient perspective, it is necessary to reflect on what we are conveying as we are discussing “adherence”. We should try to better understand choices and behaviours as such, and in particular what we convey in characteristics of “poor” adherence. In my opinion, a challenge we should elaborate on in BEAMER is how to better understand the reasons for choices leading to certain behaviours, also those often characterized as “non-adherence”. Fitting treatment activities and follow-up into daily life may not follow a projected path or expectations. Therefore, developing the conversation between the patient and his/her health providers can help, also to drive supportive behaviours that increase adherence and safe use of medicines and supportive technologies.
It becomes challenging to assess the benefits and outcomes of methods and treatments, both from a clinical and academic perspective. A significant hurdle is convincing non-adherents to heed advice with logical and individualized arguments. However, an even greater challenge lies in finding alternatives when non-adherence is unchangeable.
Coming from public health, I believe that a person’s health and health behaviours are significantly influenced by their social, economic, and other environmental factors, which can be seen as a system. Therefore, it is important to examine the systemic challenges when it comes to effectiveness and poor adherence to treatment. Some examples that come to mind include lack of patient education, the complexity of treatment regimens, the cost of treatment, potential side effects, communication barriers or cultural differences.
As an immigrant myself, originally from Poland and now residing in Finland for the past 15 years, despite being proficient in the language and considering myself health literate, I often encounter difficulties navigating the healthcare system and comprehending the procedures.
Adopting a system-based approach necessitates a multi-stakeholder and multi-layered response, which is precisely why the diversity represented by the BEAMER consortium is indispensable.
I think with BEAMER we have a “mandate” and responsibility to incorporate insight from everyday activities and situational constraints when we advance progress with the development and testing of the BEAMER. I am committed to contributing to more diversified and personalized approaches to ensure the full benefit of any treatment and also ensure evidence-based changes in recommendations and effectiveness.
In one of the studies of my PhD project, I am trying to identify predictors of PAP non-adherence by assessing daytime respirations in individuals with sleep apnea. As a clinician, it is understandable to primarily concentrate on the conditions and treatment related to these individuals. However, this approach may inadvertently overlook the individual and environmental circumstances that can significantly influence the overall situation and outcomes. Engaging various resources with diverse backgrounds will assist me, as a clinician, in recognizing these “external” factors and comprehending their impact on improving adherence.
I think that both ECHAlliance and I bring a diverse perspective encompassing numerous stakeholders, which is vital for addressing the complex issue of treatment effectiveness and adherence, as mentioned previously. ECHAlliance has more than 1000 members coming from government, academia, business and civil society and thanks to the way our organization work, we are able to facilitate the dialogue between the different groups, understanding their interest and agendas and thus, communicating effectively to them. In essence, we possess a comprehensive 360-degree view of the health ecosystem and possess the ability to bring this perspective to the BEAMER initiative and connect BEAMER with these various stakeholder groups.
For more information about the BEAMER Project and how you can get involved to support its aim to help improve adherence to treatments, visit our page here!
Feel free to share your thoughts by contacting us
Supported by a grant from IMI, the project has received funding from the Innovative Medicines Initiative 2 Joint Undertaking under grant agreement No 101034369. This joint undertaking receives support from the European Union’s Horizon 2020 research and innovation programme, the European Federation of Pharmaceutical Industries and Associations [EFPIA] and Link2Trials. The total budget is 11.9 M€ for a project duration of 60 months.
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Information on this website reflects project owner’s views and neither IMI nor the European Union, EFPIA, or any Associated Partners are responsible for any use that may be made of the information contained therein.
The primary aim of the end user personas is to support the creation of materials to support the implementation of the BEAMER model framework and to help define requirements for the elements of the BEAMER model framework. Hence, healthcare professionals (HCPs) represent the primary envisaged end user group of the BEAMER model framework and the associated Adherence Intelligence Visualisation Platform (AIVP)
It is one learning from the joint design process that the job titles of healthcare professional team members do not necessarily predict the roles they would play within the change management process for implementing BEAMER and installing it as a standard model within healthcare. Additionally, the role and responsibilities of certain job titles, for example nurse, varies across different healthcare systems and would affect how they interact with the BEAMER model outputs and the access they would be permitted and so it would not be helpful to include these job titles: The four personas represent role-independent archetypes within the group of HCPs. They encompass a Managerial HCP Persona, an Implementer HCP Persona, a Support HCP Persona, and a Established HCP Persona.
These healthcare professional personas may be further tailored to specific healthcare settings depending on the needs of the individual pilot sites. Thus, adapted or spin-off versions of these original personas may be considered. The persona displays include a summarising statement, goals, challenges, experience, and needs to enhance the accessibility and usability of the model while minimising user burden.
Patient organisations are considered potential users of the model outputs. Consequently, personas were designed for these groups to assure that the implementation materials may also support their needs in the longer term, thus fostering sustainability of the project outputs.
The identified focus areas within this persona are goals, needs, skills and tools, along with potential challenges anticipated during the implementation process. The persona emphasises awareness-raising, capacity building, education, peer support provision, and the promotion of research and development in therapeutic care.
The patient organisation persona serves as a theoretical framework representing how patient organisations could benefit from and include the BEAMER model framework in their therapy and care related as well as their organisational work. This persona comprises the needs, goals, challenges and necessary tools, facilitating preparation and implementation of the model and optimising the user experience of patient organisations as end users of the BEAMER model framework. It can be used as a guide to identify potential obstacles and understand the prerequisites for a patient organisation to successfully adopt and integrate the BEAMER model framework.
“In implementing the BEAMER model, we want to be able to respond to the different needs of our patients to ensure their adherence, build a supportive community and improve outcomes.”